Monitors emit luminous RGB light, whereas industrial offset and flexographic packaging presses apply subtractive CMYK inks. Submitting RGB artwork produces drastic desaturation across brand hues.
Print-Ready Packaging Artwork Guidelines
Ensure flawless packaging manufacturing with our technical pre-press standards. Follow our setup rules to guarantee razor-sharp print, accurate color reproduction, and seamless dieline precision across corrugated, folding carton, and rigid substrates.
How to Setup Packaging Artwork: Print File Checklist
Color Mode
Use CMYK only; convert all RGB elements to avoid color shifting. Digital screens render in RGB, whereas industrial offset and flexographic presses print Cyan, Magenta, Yellow, and Key Black.
Resolution
Minimum 300 DPI at actual physical print dimensions (100% scale). Web images (72 DPI) will result in pixelation, blurred barcodes, and soft package branding.
File Formats
Submit editable vector formats (.AI, .PDF, or .EPS) with embedded fonts or packaged assets. Layered files allow pre-press technicians to adjust spot separations cleanly.
Typography
Outline all fonts (Create Outlines: Ctrl+Shift+O / Cmd+Shift+O) so text never defaults to fallback system fonts on our RIP processors.
Bleed & Margins
Extend all background artwork by 3mm for the Bleed Area past the cut line, and keep critical logos, barcodes, and text 3mm inside the Safe Zone to allow mechanical tolerance.
Barcodes & Fine Text
Set barcode bars, nutritional tables, and sub-10pt body text to 100% Black (K: 100%, C:0% M:0% Y:0%) to prevent registration shift blurring and point-of-sale scanner failure.
Dielines & Finishes
Never alter or flatten the factory dieline layer. Place special finishes (Spot UV, Foil Stamping, Emboss/Deboss) on separate, clearly labeled spot-color vector layers.
Images & Asset Links
Ensure all raster images are fully embedded, not linked, to prevent missing asset errors during Computer-to-Plate (CTP) laser imaging and flexo plate production.
Dieline Anatomy & Box Geometry
Special Finishes Layer Setup
Special tactile enhancements must be delivered on separate, non-overlapping vector layers above the artwork layer.
Common Artwork Pitfalls & How to Avoid Them
Screenshots and web graphics compress visual detail into low density. On industrial corrugated or virgin SBS board, low resolutions show jagged edges, blurred barcodes, and faded halftone screens.
If brand typography is left as live text without the required fonts embedded, production systems may substitute missing fonts, altering kerning, line heights, and brand styling.
Packaging die-cutters move at thousands of impressions per hour with high mechanical precision (±0.5mm tolerance). Without 3mm outer bleed, minor shift tolerances expose bare cardboard edges.
How Our Pre-Press Proofing Works
Request Dieline
Submit your box dimensions (L × W × D) or download a standard template tailored to your specific box style.
Place Artwork
Apply your graphics on the designated artwork layer, maintaining the 3mm bleed margin and 3mm inner safe zone boundaries.
Upload File
Send your packaged .AI or press-ready .PDF file through our secure portal for automated and manual technical verification.
2D & 3D Digital Proof
Within 2-4 business hours, our UK technicians send back a digital proof with fold simulations and finish highlights.
Press Production
Upon your final sign-off, plates are output and your boxes go into print, die-cut, and glue finishing with 6-8 day UK delivery.
Frequently Asked Questions
- Q
What if I do not know how to convert RGB to CMYK?
- No problem at all. Submit your artwork in whichever color mode you have. Our UK pre-press specialists will run a calibrated automated CMYK color-conversion curve and supply side-by-side digital proofs showing any potential hue changes before press plates are manufactured.
- Q
Can your designers assist with our artwork layout?
- Yes! We provide complimentary design assistance for basic packaging setups. Simply send us your vector logo, brand colour hex codes, and typography requirements. We will correctly arrange your brand assets on the certified dieline template and supply interactive 3D proofs.
- Q
What is the turnaround time for a 3D digital proof?
- Standard 2D and 3D digital packaging proofs are turned around within 2 to 4 working hours during regular UK business hours (Monday to Friday, 8:30am - 5:30pm GMT). Expedited rush checks are available on high-priority production timelines.
- Q
How do I specify Pantone (PMS) spot colors?
- If your brand uses Pantone Matching System (PMS) solid colors, specify the exact code (e.g., Pantone 286 C) directly in your vector swatch list. Our offset and flexo presses calibrate spot ink formulations using computerized spectrophotometers for 100% chromatic accuracy.

